About Us
What are Cash Mobs?
The general idea is to encourage people to go into small, local businesses and spend their money, en masse, to give the business owner a little bit of economic stimulus. We’d help businesses grow, we’d make people happy, we’d get stuff for ourselves, have a great time, and maybe we’d get a drink to celebrate afterward.
Who Started Cash Mobs?
Andrew Samtoy, an attorney at Dworken & Bernstein and member of the Bridge Builders Class of 2012 in Cleveland, OH, organized our first “Cash Mob” on November 16, 2011. Although at the time we thought the name was original (and some in the media gave us credit for it), we later learned that the first gathering called a “Cash Mob” appears to have been held in Buffalo, NY, on August 5, 2011, and was organized by blogger, Christopher Smith.
Since then, Cash Mobs have been sprouting up all across the U.S., Canada, and around the world. While organized by many different groups of people, all appear to have the same goal in mind: to support local businesses that they love!
Who Is/Are Cash Mobs?
“Cash Mobs” isn’t a political or social organization, a corporation, a movement, or meant to be an answer to economic crisis. By and large, those that organize Cash Mobs are simply people trying to make a positive impact on the businesses in their communities (and have fun while doing it)!
Where do we see Cash Mobs going?
A few people have asked us a new question recently: “Where do you see Cash Mobs going?”
What they usually mean is, is this something that is going to continue? Is it going to evolve and change? What will it look like in six months or a year?
The answer is, quite simply: we don’t know.
We certainly see this continuing; there’s a lot of momentum behind the Mobs already going. Lisa Gilmore in Los Angeles just doubled the size of her first Cash Mob; she has been pushing the idea harder than pretty much anyone, going so far as to hand out fliers and set up booths at farmers markets. We’ve had two in Cleveland; the list of other mobs around the world is growing by the day. The neat thing about having all of these people acting independently and doing things their own way is that it becomes sort of like a Federal system – a whole bunch of people are experimenting, changing rules, and doing things their own way – or not. They’re learning about what works and, what’s probably as important, what doesn’t work.
What we’re hoping for is that everyone will share their experiences here, on the blog, the good and, more importantly, the bad. We really, REALLY want to know what you think contributed to the success of your Cash Mobs and what you would do differently in the future.
Let us know, either in the comments or by emailing us something we can put up as a stand-alone post!
We created this site to share our experiences, offer ideas and a template for others who may want to organize their own Cash Mobs, and offer a forum for others to share their ideas and experiences as well. We hope you enjoy, and we encourage you to follow us on Twitter @Cashmobs. You can also email us, or you can bookmark www.cash-mobs.com. Check out the rules and, if you want to start your own Cash Mob, we’re here to help.

This is such a simple, easy solution to a really, really big problem.
After all, that’s what great ideas are.
And another example of what happens when energy is spent on finding a solution rather than focusing on the problem.
It’s revolutionary.
From problem to progress…let’s go Houston!
Let us know what we can do to help Houston get this going!
It’s going! Today is the 1st #CashmobHou Will let you know how it goes.
I’m a Big D transplant, miss the Texas folks, and now producing community videos in Petaluma. Here is a Cash Mob video that you might be able to use for some additional ideas to help you back “home”… Thanks to H&H Music for the inspiration! – http://www.youtube.com/watch?v=w1hJPraZRX0
We just had one in London on Dec. 16:
http://www.tottenhamjournal.co.uk/news/haringey_blogger_cash_mob_generosity_is_rich_reward_for_wood_green_bookshop_1_1746800
What a great idea! I read about this in the WSJ. Looking into starting an event in the Boston area.
If you end up doing an event could you contact me? I am the photo editor of BU’s daily free press.
photo@dailyfreepress.com
My ‘local independent’ colleague, Laura, has organized a Cash Mob for January 30, 2012 in Wakefield, Rhode Island (on Waves of Creation Facebook page as ‘Event’). I have followed her lead and set one up for February 7 in Warwick, RI (on LetsBuyLocal.org Facebook page as ‘Event’). Proud ‘Mobsters’!
I’m Laura, the one organizing the first RI cash mob. Today is the day! Through our FB event page we have over 50 people signed up. It’s been picked up by our local papers, and it was on the local news this morning! Hopefully that will generate even more interest. I’ll let you know how it goes. Small businesses are having a tough time here in RI, so hopefully we will start a trend. Thanks to Tim for already plannning #2!
Our first flash mob in RI was a HUGE success!! We had about 40 attendees who spent close to $1000! The business owner was thrilled and everyone had a great time! Can’t wait for the next one just a week away! Thank you to everyone who supported up both by show up and in spirit!
Rhode Island’s 2nd cash mob happened on February 7 in Warwick, RI. We had 30 attend, pretty good, but the brilliant part was when tv Channel 10 News showed up! Here’s the news clip: http://video.turnto10.com/v/51644095/shop-local-cash-mob.htm?q=cash+mob
… and we are producing a cash mob promo video…
[...] of the Occupy Wall Street movement have embraced the idea, but the Cleveland group, led by Samtoy, explains on its blog it is “not a political or social organization, a corporation, a movement, or meant to be an [...]
Let’s get this going in Hickory, NC
Toney –
AMEN – let me know when you’re up and running!
Andrew
Now THIS I like… elegant, very focused, positive action. While I always applaud the sentiment to cause change, I’m pretty tired of huge unfocused “movements” with a surplus of inflammatory rhetoric that don’t actually get a lot done. (Of course, I don’t like “all-in-one” kitchen appliances either).
Obama (or whoever else wants to be President) needs to get in on one!
Dearly hope I see one in NYC soon!
I am discussing setting up a group here in Fayetteville, Arkansas. Have a target business for the first one (local bookstore and cafe located in the heart of our entertainment district).
Am I allowed to use the “cashmob” along with a city identifier on a twitter account and fb page?
Yes, but I’d recommend using @cmfayetteville for a handle – if the handle is standardized then it will make it easy for people to find it!
Let us know when you’re ready to go and we’ll do what we can to support you!
There are several cities named Fayetteville and we are frequently confused with Fayetteville, NC. When we had WordCamp and other things we have used FayAR as a hash tag.
We were just discussing using CMFayAR as our handle.
I want to set up a Cash Mob in New Orleans. I never been on twitter, and dont know many people in the city, the task seem kinda scary, but I’m willing to try.
I too would love to try this in the Burlington, Vt area. Are there steps to follow? I am not on twitter.
Sure – see http://cashmobs.wordpress.com/want-to-cash-mob/ !
Robin, you might get some help and support from Zandy Wheeler at the Skirack – you can tell him Tim Hudyncia has organized one in Warwick, RI and it is nothing less than brilliant, especially if it’s a business that could really use a “stimulus”.
I think the people that designed this have good intentions but maybe a little research should be done about the businesses that are being targeted. Checking the owners of small businesses to see if they are truly in need would be beneficial. A current business that was targeted in Ohio is owned by a multimillionaire who’s small business is a hobby. Owning a company with revenues of $200,000,000 is not what I call a struggling business owner. Let’s help the people that need help.
That’s an excellent point! I love the Cash Mobs idea, and this is a great conceptual tweak.
Here-here, and that is one of the challenging aspects – even businesses that are stable and profitable often times consider themselves to be in need, never enough, the corporate mentality, perhaps.
I’m shivering with excitement after coming across this concept for the first time today. I am a proud owner of a small business that has been serving the town of Red Bank, New Jersey for 8 years now. These past few years have been turbulent and difficult to put it mildly. We can totally appreciate a boost like this at our store.
I the piece on Cnn this morning. I just started the facebook page and twitter for CashmobAugustaGa. this is a great idea and im glad to be apart of it. we must do something to help each other in this crazy economy
I’m from WJR 760-AM in Detroit and we would love to interview someone about the Cash Mob movement this Saturday, Feb. 18 from 3:45 PM–4:00PM on The Internet Advisor Show (www.internetadvisor.net) Please respond to this email as soon as you can.
Hello Foster, Sorry we missed this as we had our February Cash Mob on the 24th. We will be joining in on the National Cash Mob Day. If you did not get the interview you were looking for or if you were looking for another one. The Ann Arbor Cash Mob would love to speak with you. Let me know.
Thanks for the interests and press. WE ALL need it. enjoy!
[...] Source: cashmobs.wordpress.com [...]
[...] Cash mobs encourage people to go into small, local businesses and spend their money, en masse, to give the business owner a little bit of economic stimulus. We’d help businesses grow, we’d make people happy, we’d get stuff for ourselves, have a great time, and maybe we’d get a drink to celebrate afterward. [...]
[...] The movement’s got its roots in Buffalo, NY and it’s continued to gain traction as a shop local movement continues to spread across the country as gas prices continue to go higher (as evidenced by the success of Carrie Rollwagen‘s (of Church Street Coffee & Books) Shop Small blog here in metro Birmingham. [...]
[...] The idea behind this latest trend is to encourage a large group of people to spend their money en masse at a designated local business “to give the business owner a little bit of economic stimulus,” according to the Cash Mob website. [...]
[...] isn’t a bad thing, right? The cash mobs don’t pretend that they’re going to single-handedly bring the country, or even their city, out of the [...]
I’m organizing a cash ob in Atlanta tomorrow. 1st one here, as far as I know. We’ll probably have +1000 people.
It’s for Sugar Coated Radical, a local candy maker, who was robbed at gunpoint just a few hours after the shop owner next to her was murdered (presumably by the same person) . She’s been a huge force in the local foodie community, so the word’s spread far an wide from my initial 12,000 member list. looks like it’ll be a party
Well, we did it! I didn’t stay the whole day, but figure that we had about 600-700 people. The owner of the shop started baking yesterday morning and went all through the night and didn’t stop. We started the sale at 9am and she sold out the whole store by 2pm.
[...] [...]
Has anybody considered a cash mob for more than one business at a time? Our County is very large and spread out. It would be difficult to focus on just one business.
Perhaps every company that’s a member of our Chamber of Commerce? There’s a mobile phone app and an online directory, so the businesses would be easy to find.
I know it would be more difficult to track success, but if anybody has some thoughts on this I’d appreciate the assistance.
This would not work as well as hitting a single business – it fragments the entire experience and then it’s not really a “mob” but more of a “lets all go shopping day.” Think about having different cash mobs at different times; don’t worry about hitting everywhere at the same time!
I run a local news and event website for Willoughby, Ohio and organize a cash mob once a month. I keep a constant page on my website for the event so it spreads the word even when there isn’t one immediately happening. http://www.dtwilloughby.com/willoughby-cash-mob/
Because there are hundreds of businesses in the area, I think this is a good solution to the situation. The businesses love it and often nominate other businesses for the cash mob!
I do not see a link to this CNN/HLN article that went up about a week ago when we were having our 5th Cash Mob in Ann Arbor, MI. Could you please add it to your News Section!
http://www.hlntv.com/article/2012/02/24/cash-mobs-new-craze-sends-shoppers-local-businesses
Here are the links to our two Facebook pages as well as our Twitter link.
http://www.facebook.com/?ref=tn_tnmn#!/groups/annarborcashmob/
http://www.facebook.com/pages/Ann-Arbor-Cash-Mob/302602203117806
https://twitter.com/#!/AnnArborCashMob
thanks… and enjoy
Funny, just got invited to join the Google+ for the Bellingham Cash Mob on March 24th, and got to blogging about how great the idea was. Found your site; thanks for starting this!
Here’s my blog post on this; hope you like it.
http://bonafideleadership.wordpress.com/2012/03/07/cashing-in-on-a-good-idea/
Thanks again,
Dan
[...] What is cash mobbing you ask? Think of a Flash mob, but with CASH. It’s a way that people are joining forces to help drive business for small local companies. [...]
[...] stuff for ourselves, have a great time, and maybe we’d get a drink to celebrate afterward,” (http://cashmobs.wordpress.com/about-us/). I love the fact that it not only gets people excited about supporting their local shops and [...]
[...] Blacksburg Inc. held its cash mob yesterday. About 30 people gathered to shop at Homebody, a store selling fair trade items, said [...]
[...] The website states “The general idea is to encourage people to go into small, local businesses and spend their money, en masse, to give the business owner a little bit of economic stimulus.” It’s an admirable young movement with potential. [...]
[...] to their website, Cash Mobs exist to… The general idea is to encourage people to go into small, local [...]
[...] of the innovators of this movement has some suggested rules: “THESE ARE JUST SUGGESTED RULES!!! Feel free to change them and let us [...]
I’ve just started organizing a Cash Mob for Wichita, KS. Thanks for all your information and inspiration. I started the group at midnight and by 8pm we already have 1388 members! We’ll have our first event on the 24th. I’ll let you know how it goes.
A month ago today on February 16, 2012 after being Inspired by the CNN report, we made Cash Mobs Saint John N.B. Canada. Our first inaugural Cash Mob will be March 23, 2012 (have to work on the 24th). We are making the news rounds and slowly we are catching on. We are far up the east coast and while are numbers aren’t huge we are enthusiastic!!
Thank you Cash Mobs for making this a possibility!
http://www.facebook.com/CashMobsSaintJohn?ref=tn_tnmn
https://twitter.com/#!/
[...] Die Diskussion über Flash-Mobs und Smart-Mobs ist schon langweilig; ein paar bemerkenswerte Aktionen sind dabei entstanden, viele haben nur lokal gewirkt, ohne sich online zu verbreiten. Daher musste was Neues kommen: die Cash Mobs! [...]
Can you tell me if anyone has set up on 4Square a badge for National Cash Mob Day check in? or is each local group doing that?
Not that I know of – want to do it?
Cash Mobs Saint John NB
Today is the Day Cash Mobbers we meet at King Square at 5pm we support! shop! have fun! ..think outside the “BOX” store
[...] an event organized via social media in which shoppers descend on one area with cash in hand. The Cash Mob blog says: “The general idea is to encourage people to go into small, local businesses and spend [...]
Cash Mob Saint John NB We Did it we thought Out side the “BOX” Store..20+ CashMobbers 20 minutes 300+ dollars for Robin’s Beadworks!!
Photo Link Below Thank you for the idea we will be moving forward with more mobs!!!
http://www.facebook.com/media/set/?set=a.137142059747986.24718.110108012451391&type=1
WHITMAN, MA CASH MOB APRIL 7th meeting at 11:00 am in the Town Parking Lot.
Come one, come all,.,.,. what a great idea to help our small businesses in town.
[...] more about cash mobs: http://cashmobs.wordpress.com/about-us/ Share this:TwitterFacebookLike this:LikeBe the first to like this [...]
Would be interested in joining albuquerque, New Mexico
How do I go about signing ip.
Check out http://cashmobs.wordpress.com/near-you/ for New Mexico!
Woohoo! I have one going in Peachtree City, GA!! Our first event is going to be April 20th!! Can’t wait. Such a phenomenal idea:)
[...] There are several Cash Mob groups around the country. Cash Mobs are designed “to encourage people to go into small, local businesses and spend their money, en masse, to give the business owner a little bit of economic stimulus,” according to the Cash Mob website. [...]
[...] Cash Mobs are designed to encourage people to go into small, local businesses and spend their money, en masse, to give the business owner a little bit of economic stimulus, according to the Cash Mob website. [...]
Hello! I’m Amarilis from san Juan Puerto Rico. I am a single mom of two working and studying. I love sewing and in need of Money to raise my kids y started experimenting reusing old clothes and fabrics
to make purses. I move in my circle of friend and a couple of faires. I hear about this and I love the udea of cash mobs. Sound really amazing. I don’t have a store, how do u think I could apply this idea here in Puerto Rico related to my bussiness that doesnt have a place? Abrazos…. Ama
Secret Tampa Cash Mob started on January 25th of 2012. We do everything from informing mobsters of the location of the “hit” to voting on the next location. I started it and asked 2 friends to join along… Now we are well over 1100 mobster and growing. I would like to make sure that our cash mob gets listed amongst the other listings…
http://carrollwood.patch.com/articles/mob-infiltrates-local-businesses-recruits-secret-members?ncid=newsltuspatc00000001
First Cash Mob in Chicago’s south suburbs today! Homewood, IL. If you’re in the Southland area, why not join us? http://www.facebook.com/homewoodcashmob
[...] in Cleveland, OH had the same idea. People affiliated with that Cleveland cash mob started a website to organize future events and help provide a format for people around the world to model their own [...]
[...] Although this is a relatively new concept, it has caught on with hundreds of groups popping up around the United States. If you would like to connect with one of these groups, check out this link: http://cashmobs.wordpress.com/about-us/. [...]
Chicago checking in!!! Chicago Cash Mob would like to invite you to our FIRST OFFICIAL CASH MOB at THE FAIR TRADER – Hyde Park’s Fair Trade Boutique on April 28, 2012.
We’ll meet at The Fair Trader located in Hyde Park at 1623 E 55th Street, Chicago, IL this Saturday at 4pm and leave at 5. The ‘local watering hole’ where everyone is welcomed to join us afterwards is still being determined (we’ll update this information before the event) and the owners of The Fair Trader have been preparing for this event for a couple of weeks now – so our expectations are high for this event.
For more information, check out our event page for this #CASHMOB on our Facebook page https://www.facebook.com/events/228004363967909/ or Follow us on Twitter @CHICAGOCASHMOB
I was wondering if we have an official logo other than the International cashmob day. I would love to have one to put on all the flyers we put out. I have someone making one for Hollands cashmob but was wondering if anyone was working on one that we could all put on our flyers and webpages. This could really help new city’s as they start their CashMobs, because as we all know cashmobs are big news now.
We’re working on that…:)
That’s a great idea! I am getting ready for our first June 1st in Vacaville california
[...] – Cash Mobs :: We’ve all heard about flash mobs, but I learned about the cash version on the Today Show [...]
[...] is we help businesses grow, we make people happy and we all have a great time. For more info, see cashmobs. How much do I have to [...]
I love the idea of helping small businesses stay in business! I came across your site while searching “cash mob.” I was trying to find a way to help a few small businesses in Long Island, New York and thought a cash mob is a perfect way to do it. I also love the idea of getting the surrounding community involved…. Thanks!
It’s my pleasure, this is going to be fun!
Lowell, Massachusetts will be having their second Cash Mob today at an Iraqi restaurant in the downtown after much success with their first one which included a Mexican restuarant and clothing shop in the DT! The businesses saw a 15% increase in sales at the first Cash Mob. People are buzzing about this and we even were includeded in a Boston Globe article about Cash Mob’s in the Boston area. With the help of social media we really have made this grow! Follow us @LowellCashMob to see how our second event goes! It really creates a sense of community
Cash Mob – Evil Squirrel Comics! Saturday at 2pm, 6928 N Glenwood Ave, Chicago #cashmob @chicagocashmob https://www.facebook.com/events/136996229758183/
Hi everyone we just started one in Studio City CA and we are so excited about it, we have a a twitter http://www.twitter.com/CMStudioCity feel free to follow as we will follow back. we need help getting this going and would love your support. we work with Pinz Bowling Center in Studio City http://www.twitter.com/bowlpinzLA and Pinz is Giving away a free game and free shoe rental to everyone that comes in on Thursday 5-24-2012 from 12 noon to 3pm. we would love to give back to the givers, the cash mob. please help.
[...] you haven’t heard about the Cash Mob movement, here’s what you should know: These grassroots events help support local businesses by [...]
Congrats on your first cash mob in studio city, we are having our first June 1st in Vacaville, we wanted to do it on the international day but Vacaville has a festival that night and we thought it would be too much.
[...] What is Cash Mob? http://cashmobs.wordpress.com/about-us [...]
[...] are now several sites dedicated to coverage of the concept and designed to help local shopping activists/advocates organize their own cash mob [...]
[...] soon to open down the street from us where Two Sister’s Cafe used to be, and an upcoming “Cash Mob” in downtown [...]
[...] http://cashmobs.wordpress.com/about-us/ [...]
When will there be a Cash Mob in Huntington Village New York 11743 ?
Please let us know asap…Thank you
WHEN YOU ORGANIZE IT!!!
Huntington Village is an amazing town that has much to offer, musuems,galleries,resteraunts,beautiful stores etc…however the HIGH RENTS are driving the retailers out of town>>>>Please come and help us>>>again Thank you! >>>>>”Wall St on Long Island” is the block go to …Once Upon A Baby Gallery! The entire store is all handmade with White cotton baby clothes with french Pink satin ribbons and rosebuds all comes with matching gift packaging and gift cards adorned with pink and white swarovski crystals,ribbons and roses>>>>> 17 Wall St. Huntington Village NY 11743 (516) 221-6593
I want to start a cash mob on the island of Oahu, Hawaii. Please send me info on how to get started. Thanks
http://cashmobs.wordpress.com/about-us/ all info is here! We had one in Vacaville, Ca it turned out very well!
I’m a credit union marketer and we just hosted a cash mob event for another local business as part of our new business account product line. Our event was this past Saturday (9/29) and despite the torrential downpour of rain, we had about 35 people show up for the mob. We had t-shirts made and left a window decal on the storefront saying “The Cash Mob Was Here.” There wasn’t much media coverage for our event, but now that we had it, and have photos, etc., there seems to be a lot more interest.
Sorry – forgot to say we’re in Dallas, TX.
[...] PS Did you know that the concept of the Cash Mob began right here in Ohio (even though the term was first used in New York state)? This webpage has details about the concept, what it means, and how the event may evolve and change i… [...]
Once Upon a Baby Gallery located at 17 Wall St. Huntington New York 11743
this store features all handmade personalized baby and toddler clothing is seeking the cash mob to come to her store before Christmas 2012>>>Can someone please organize this for me in the Long Island area ?????
[...] is a Cash Mob? The concept of a cash mob is pretty simple and similar to that of a flash mob. Cash mob organizers encourage people to bring [...]
Palmer Alaska celebrated its first CASH MOB last night, gathering at a locally owned and operated bar and burgers spot for a great evening of fun! Door prize tickets indicate 117 people participated The event was advertised for two weeks and got great local news paper coverage. Apparently the whole thing had people talking because overnight (after the event) the number of face book “likes” went from 107 to 188. It is a small town so this is a great way to gather and have some fun.
I want to come & join