May 2012

Every so often we need to take time to evaluate how we do things and if we can improve on the process. Many Cash Mob organizers provide feedback to us and describe how some rules are written to be broken.

Keeping the cash mob business a secret

Mystery has been at the core of cash mobs, however, businesses are missing out on a little pre-promotion. We’ve updated our Cash Mob Rules to give the locally owned business a little pre-cash mob love.

The value of the pre-promotion for the local business outweighs the mystery and can help drive are more specific type of customer through their doors.

Lunch Mobs

When it comes to organizing Lunch Mobs it’s even more important, critical really. Dietary requirements, allergies, and even simply food aversions speak to the need to pre-announce the Lunch Mob location.

Even though cash mob rules and lunch mob rules are merely guidelines, we like to provide a simple list of rules to help make hosting cash mobs as easy a possible.